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Guiding vision-driven
brands to grow smarter

We help founders make data-informed decisions, build with clarity, and shape strong, future-ready brands.

grow smart • grow strong • grow in.studio • grow smart • grow strong • grow in.studio

Our Services

1:1 Strategic Mentoring

A dedicated and continuous space to step back, organize ideas, and make informed decisions.

Ideal for growing brands that need to maintain strategic focus while managing their day-to-day operations.

Growth Plan

A strategic process to organize your business, align your brand, and scale with direction.

Ideal for established brands ready to grow with intention and turn strategic thinking into long-term success.

Brand Building

A strategic roadmap to launch your brand from scratch, with purpose, structure, and long-term vision.

Ideal for founders looking to launch their first brand or open a new business unit.

Individual Session

A one-off session to resolve a strategic dilemma with clarity, structure, and an external perspective.

Ideal for founders facing an important decision and wanting to approach it with perspective and clarity.

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I'm Carolina de Ganay — brand and business strategy consultant, and founder of In.Studio. I work alongside entrepreneurs and brands during key moments: launches, pivots, and strategic decisions that enable long-term growth.


After more than 10 years leading teams, building brands, and developing business units at companies like Glovo and Molinos Río de la Plata, I realized that what’s often missing isn’t talent or ideas — it’s structure, focus, and a clear outside perspective.


In.Studio was born from the desire to offer that space: strategic, supportive, and actionable. A space to think clearly, prioritize what matters, and make decisions with a business vision.

Today, I work independently or in collaboration with agencies, tailoring each process to the unique needs of every project. Based in Madrid , I support brands around the world, combining strategy, methodology, and entrepreneurial sensitivity.
 

About In.Studio

Collaborations

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Testimonials

Working with Caro was one of those decisions you know you’ll always be grateful for. From the very beginning, she showed absolute commitment to the project, as if it were her own. She got involved with dedication, contributing not only time and energy but also a strategic and organizing perspective that was key to moving forward. Her ability to bring clarity, structure ideas, and offer concrete solutions in moments of uncertainty was what I valued most throughout this process. Thanks to her, I was able to make decisions with greater confidence and security while developing my startup. I highly recommend her services to anyone looking to grow their business.

A. Asturi, founder of Glowy (coming soon) | beauty retail

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